The Changing Landscape and Business of SEO – ShoeMoney


SEO is one aspect of internet marketing that is always changing, yet is also also the same. SEO is the practice of putting in the necessary time, work and effort rank a website in a higher organic position in Google. And while this may be one of the most obvious and most simplistic things we can say about SEO, at it’s very core, it’s simply changing all the time.

One of the best ways to look at this, would be to consider a zoomed out storyline of the internet over the last 20 years. A lot has changed, and very little stays the same. SEO and email are probably two of the most constant aspects of the internet, even two decades later.


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However, even with the process of search engine optimization being over two…



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