How to Make a Squeeze Page That Converts at 21.7%



OK, so it’s no secret that people online today are VERY reluctant to give away their email. You can convince them with a free report or email course. And that can help. But you’ve probably seen yourself that those classic list building strategies are losing their edge.

So what can you do to build your email list? I recommend the Social Squeeze Page. It’s a new type of landing page that I added to my blog a few months ago. And it’s converting nearly 22% of cold traffic into new email subscribers.

Here’s how it works:


Clickbank Promo Tools

First, find a topic that readers in your space are hungry to learn more about. Otherwise they’re not going to be willing to hand over their email for more information on that topic.

Next, create your video. Unlike a typical squeeze page video that hard sells visitors, you want your video to provide value.

Step #3 is to add a headline and subheadline to your page. The goal of the headline and subheadline is to get people to watch your video. So you want the headline to list a benefit a visitor will get from watching your video.

Next up, you want to add at least 2 opt-in forms to your page. Like any page that you want to collect emails on, they generally convert best when you add multiple forms.

Finally, you want to make sure your squeeze page allows comments and social shares. That way, the page develops some social proof over time (and helps generate traffic directly to that page).

If you’re looking to get more actionable SEO videos like this one, make sure to subscribe to my YouTube channel right here:

source

22 thoughts on “How to Make a Squeeze Page That Converts at 21.7%

  • August 28, 2020 at 7:04 am
    Permalink

    Hello Sir I request you to make a full course on seo like on-page, off-page, and technical-seo full course. Make this course clear and easy to understand sir please šŸ™šŸ˜Š. Tq Sir

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    21.7% is very low… My Freebie Pages have 40%+ conversion …

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Ok, I am signing up for the newsletter.

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Great presentation. Very informative. I'm have been struggling with my online business spent a few thousand dollars on building sites. This was the missing piece!

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Is this info still viable in 2019 , please excuse my ignorance.

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Great stuff Brian. Love your vids! Can you make one on your process for creating your YT vids? Software…equipment…with links to your Amazon affiliate account of course ;)…a rockstar step-by-step how-to as you typically produce.

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Interesting. I will try some of this technique to build a squeeze page for my site.

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Can the Squeeze page use the same URL+name as your web-site?

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Thanks so much for giving us information on all your resources. Iā€™m checking them out ever time you mention them. Good resources are always in demand

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Apologize for what I'm assuming is a repeat question, what camera are you using? This shot is AWESOME! Conversational and super casual without being distracting – easy to follow and educational without the standard (glaring) color backdrop. Nailed it!

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Hi Brian! If you plan to update the video for 2018 and tell folks about free landing page designer options, please consider Bitrix24 Sites. We are the only free solution that gives unlimited landing pages that come with free CRM, free customer live chat widget and even free email marketing. Basically, we give you free landing page, with free capture forms, all emails entered there are stored in our free CRM and you can use our free email marketing tools to reach the customers who left their contact information. Sorry for the shameless plug.

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Good ideas, Thank for sharing.

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Hi. Great ideas!!! How do you add the ability for people to leave comments in your squeeze page? what app is that or code?

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    your vids are bomb… they basically rank 1-3 on the youtube rank for their respective keywords. You have 15 videos and 61k subscribers… you know what you are talking about. I have 80 videos and 600 subscribers.

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Great tips Brian. One day I will be into your Guest blogging. šŸ™‚

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    what camera are you using? great prod qual

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Awesome Tips Brian!!

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Great tips Brian! Trying to remember everything so making notes in comments! Social squeeze page video 3-10 minutes, include benefit in headline, use sub headline as an information gap (here is the exact step by step process that I use) add multiple opt in forms, immediately below video and at bottom of page, host video with Wistia off Lead pages (both can collect emails within the vids). Read 'Copy writer – How to create Magnetic Headlines'

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    Hey, which is the theme that you are using for backlinko.com currently? I simply loved it. šŸ™‚

    Reply
  • August 28, 2020 at 7:04 am
    Permalink

    I just made a lead capture page and I'm get a 49.6% optin rate

    Reply

Leave a Reply

Your email address will not be published. Required fields are marked *

%d bloggers like this: